When fans descend on Orlando’s Camping World Stadium Dec. 31 for the Cheez-It Citrus Bowl, it marks a major fan experience opportunity for the popular cracker brand. This year that includes a range of ...

Cheez-It's gluten-free crackers aren't the only new variety hitting shelves in 2026.

The brand’s Citrus Bowl takeover promises big energy, bigger personality, and a fan-favorite mascot stepping back into the spotlight. Cheez-It is debuting Cheez-It–crusted turkey legs at the Citrus ...

Cheez-It released a Build It Yourself Holiday House Kit for festive snack lovers. The kit includes cheese-flavored cookies, Cheez-Its, frosting, and candy decorations. Building the Cheez-It house is ...

CHICAGO, Sept. 8, 2025 /PRNewswire/ -- See It. Taste It. Crunch It. Cheez-It® is unleashing its biggest innovation in three years, something unlike anything fans have ever crunched before. Enter Cheez ...

The brand's latest immersive experience redefines nightlife with a one-of-a-kind nightclub serving Cheez-It-infused cocktails, late night bites and crackers straight from the Cheez-It Tap CHICAGO, Oct ...