__Dana Hukel, president and CEO of BOLD Marketing__ Developing a customer database is one of the most worthwhile projects you can take on to help build your business from a marketing standpoint. There ...

Our research shows that Zendesk is the best CRM for customer database functionality, offering robust customizability and lots of contact management features, all packaged into an easy-to-use platform.

A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...

A customer data platform (CDP) is a prepackaged, unified customer database that pulls data from multiple sources to create customer profiles of structured data available to other marketing systems.

2025 is proving to be a challenging time for financial institutions looking to drive revenue. Organisations from the Bank of England to the IMF have been predicting a year of slow economic growth in ...

Today’s software applications are collecting more high-volume data than ever before, and making sense of that data is key to building innovative customer experiences and gaining a competitive ...

With the cost of living crisis continuing and slow economic growth forecast for the remainder of the year, these are challenging times for financial institutions looking to drive growth. This makes it ...

Six million Qantas customers have been hit in a cyber attack on one of the airline's customer databases. Qantas confirmed the incident occurred when a cybercriminal targeted a call centre and gained ...