An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...

"There are three possible reactions to any design: yes, no, and WAHOU! The third is the one I'm aiming for." Milton Glaser, co-founder of New York Magazine Brainstorming was invented in the 50s, and ...

Are you a creative or inventive person? Or would you like to be? Would you like to harness your creativity to solve problems for your company or for society? Would you like to add design-driven ...

We caught up with Dr. Jenny Baechler to hear more about MGMT 2902.03 An Introduction to Design Thinking, a core course in the Minor in Entrepreneurship and Innovation. Innovation: An Introduction to ...