Do you want eyes that pop? We’re here to help. Begin by choosing the right products—from primers that help your makeup last all day to carefully selected eyeshadow shades that complement your skin ...

I usually like to keep my makeup routine skin-forward and minimal. A tinted moisturizer, dewy blush, and brown mascara have been my everyday formula. But when I’m in the mood to amp things up without ...

The new Sephora Virtual Artist Eyeshadow Try On feature enables users to try on thousands of eyeshadow shades by color, brand, and finish, including each individual shade or an entire palette. With ...

A makeup artist has been demystifying beauty for women over a certain age, and now she has debunked the myth older women shouldn't wear shimmery eye shadow. Women over 40 are often advised to avoid ...