Success in Google Ads hinges on how well you use your data. With AI-driven features like Smart Bidding, traditional PPC tactics like campaign structure and keyword selection don’t carry the same ...

This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author. This integration enables financial institutions to apply AI and machine ...

'AI is by far the channel's biggest opportunity yet,' says Google Cloud’s Erin Rifkin. Google Cloud has added four new learning paths to help developers with generative artificial intelligence skills ...