Big data analytics is now being used in a vast multitude of ways as organisations seek to gain a business advantage from the mass collection of statistics. With US giant IBM expanding its own big data ...

The line between enterprise software and digital agencies is blurring. As the merger between Publicis and Omnicom came to a screeching halt last week, the growing demand for data and tech prowess ...

ARMONK, USA: IBM on Thursday announced that Advertising Age (AdAge) named IBM Interactive Experience the largest digital agency worldwide in its Agency Report for 2014, an evaluation of more than 900 ...

Adobe and IBM have announced IBM’s commerce solutions capability, IBM Interactive Experience, will build specialised enterprise consulting capabilities for Adobe Marketing Cloud. Combining the ...

IBM’s newly-badged digital agency Interactive Experiences - ranked the third biggest globally by Gartner - is poised to shake up the digital advertising landscape having unleashed an aggressive growth ...

eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More ORLANDO, Fla. — Knowing the value of a handshake in closing ...

Two Harvard dropouts are launching AI smart glasses that record every conversation. The Halo X glasses promise productivity benefits but raise major compliance and privacy challenges. Meta, Google, ...

The FINANCIAL — IBM announced that Advertising Age (AdAge) named IBM Interactive Experience the largest digital agency worldwide in its Agency Report for 2014, an evaluation of more than 900 ...