The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how ...

At CES 2026, Lego has announced the upcoming launch of the Lego Smart Play system, an interactive technology the company is ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

Lego has revealed what it is calling the biggest evolution of its iconic bricks in almost 50 years, unveiling the new Lego ...

Summary: LEGO is launching a new smart bricks system that its describes as its “most significant” new product since 1978. The ...

The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...

I was one of the first to play with the new Lego Smart Brick technology, and I'm convinced that it will delight people of all ...

LEGO unveiled its Smart Brick at CES 2026, introducing NFC-powered interactive builds with lights and sound, set to launch on ...

The Lego Group confirmed major changes since 1978 with its latest announcement of intelligent bricks marking a new era of ...

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...

The LEGO Nintendo Entertainment System is a LEGO brick recreation of the classic 1985 video games console. LEGO and the Original NES holds a very dear place in the hearts of geeks of the 80s and 90s ...

Lego will release its brick-based version of the Nintendo Entertainment System on Aug. 1, the toymaker announced on Tuesday. The Lego NES set will include a nearly life-size version of the NES, a ...