Lego packs an electronics platform with 3D magnetic tracking, multi-radio communication, and inductive charging into a brick.

At CES 2026, Lego has announced the upcoming launch of the Lego Smart Play system, an interactive technology the company is ...

LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how ...

Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.

The Lego Smart Play platforms has 3 elements: the Smart Brick, Smart Tag, and Smart Minifigure. Do you think it will catch on ...

Lego has revealed what it is calling the biggest evolution of its iconic bricks in almost 50 years, unveiling the new Lego ...

Summary: LEGO is launching a new smart bricks system that its describes as its “most significant” new product since 1978. The ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

LEGO unveiled its Smart Brick at CES 2026, introducing NFC-powered interactive builds with lights and sound, set to launch on ...

LEGO SMART Play is here with sensor-packed SMART Bricks, Tags and Minifigs bring screen-free sounds, lights and reactions to ...

A built‑in accelerometer allows the bricks to sense movement, meaning they can react when tilted, shaken or repositioned. According to Lego, this opens the door to dynamic play, with blocks capable of ...