First impressions matter. When visitors arrive at your site for the first time, they should experience a page that loads quickly and provides a pleasurable viewing experience. But too often, web ...

Following a series of structural rules can help bump your landing page into the top 25% of those reaching conversion rates of 5.31% or higher. Landing pages can help you appeal to your audience, so ...

Your ad just got clicked. The visitor’s ready to explore. But instead of taking action, they bounce off the page, and your budget burns. Why? Because the page they landed on was the homepage, and it ...