Looking for ways to promote your local store? There are a few different marketing tactics that you can try. Below are just ...

There has been a significant shift in consumer expectations: consumers want brands to acknowledge and even reflect their unique local communities. This once again highlights the importance of relevant ...

Advertising is the cornerstone of making yourself known and acquiring new customers. Many methods of prospecting and even marketing exist. It is interesting to look at local advertisements that can be ...

This is according to new US consumer research conducted by The Harris Poll, a global consulting and market research company, on behalf of Locality, a US-based local media solutions provider. The ...

About 46% of Google searches are local search queries, according to Exploding Topics. Does your small business appear for local searches? If not, you’re missing the chance to reach new customers ...

In describing why national advertisers should layer a local approach on their national efforts to expand both reach and impact, Steve DeMain, executive vice president of sales at Locality, a provider ...