(Ad) The financial services industry has existed in some form since around 2000 BCE when merchants would loan grain to farmers and traders who traveled between cities in ancient Assyria, Sumeria, and ...

Outsourcing marketing has been a growing trend across industries. Data shows that marketing is the second most outsourced task after IT services and accounting. 59% of businesses that outsource their ...

The complex and competitive nature of marketing financial services has led to many providers to shine through with newer and much more engaging branding. Inspiring consumer desire for intangible ...

"Is digital marketing and technology really something traditional companies should give their attention to if we aren’t changing formats?" This question stands knocking on the doorstep of every ...

If financial services were a race, marketing would be one of the first hurdles financial advisors have to leap. Business marketing is the process of promoting your services to potential clients, so ...

Multiple challenges surface when creating content for a finance company. Dealing with legalities tops the list, but there’s more. Much more. In working with multiple companies in the financial sector ...

We are in a unique time for marketing financial services. In terms of social interaction, we’re not quite 2020, but we’re not quite 2022 either. In this article, I’ll answer some of the questions ...

From modern compliance to reaching millennials, what are the biggest issues facing Financial Services marketers today? Now in its 3rd year, FSM Forum (#FSMForum) is Asia’s only conference dedicated to ...

Driven by regulatory developments, rapidly advancing technology, ESG concerns and the continued consolidation of our sector, the financial services industry has undergone a rapid transformation in the ...

Young professionals often think that their company benefit plans offer them all the financial protection they need. Um, no. Shrinking benefit packages, including pension plans, means they need to be ...

Tomas founded Celerity ICT in 2004 with a Master of Science degree in Business Informatics. At Relay42, Tomas is responsible for general management, product vision ...