This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. Meta has announced a technical update to its ...

Google Ads and Meta Ads make campaign management look easy. Their interfaces simplify daily work – adjusting budgets, reviewing performance, launching new creatives – but that simplicity also hides ...

A few weeks after announcing the launch of ads on its newest social platform Threads, Meta is adding the functionality to its Marketing API, allowing third-party platforms to create ads on the ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. Here’s one for the more advanced Facebook ...

WhatsApp is the most popular app among Indian consumers. The little green messaging app has over 530 million users, compared to 410 million on Facebook and 210 million on Instagram, as per the ...

Meta has announced new tools to make it easier for brands to discover and partner with the right creators who can help them grow their sales. The announcement includes new AI-enabled creator discovery ...

On January 23, 2024, Meta announced ' Facebook Graph API v19.0 '. With the announcement of Facebook Graph API v19.0, Meta also announced the deprecation of Facebook Groups API. The Facebook Groups API ...

Meta has updated its Reminder Ad offerings on Instagram via the Marketing API, giving marketers who are creating Reminder Ads in third-party apps the same functionality previously available in Meta ...

Meta formally announced the ‘Instagram Explore home’ Ads Placements via the Instagram Marketing API which allows marketers to run ads on the Instagram Explore home page. Meta announced on October 4, ...