Choice of Equity, SF novel based on ongoing real story. Circular In-finity unleashing creativity to nudge global behavior, the challenge invites all to submit ideas for equity, fairness, and ...

We are constantly surrounded by temptations that are not in our best interest. That is, they are often neither in the best interest of us individually (e.g., succumbing to a sugar intake that is ...

This article originally appeared on Undark. In the early 1990s, the renovations manager at Amsterdam’s Schiphol Airport decided to decorate each bathroom urinal with a realistic image of a fly, placed ...

It may be possible to change the purchasing behavior of consumers noticeably using some simple strategies. At least this is what a new study indicates. The researchers investigated the effect of ...

It may be possible to change the purchasing behavior of consumers noticeably using some simple strategies. At least this is what a study, carried out by the University of Bonn and the Technical ...