It has been almost two years since BLACKPINK member Lalisa Manobal, or more commonly Lisa, was seen with a Labubu attached to her bag. Since then, the toy has been everywhere, dominating the market ...

Why are we so obsessed with opening—and watching people open—blind boxes? A toy expert and a psychologist break down what’s going on behind this bizarre trend. The videos all follow the same general ...

If you’ve ever spent time on TikTok, you’ve probably seen someone open up a blind box of a Labubu. The videos all follow the same general pattern: A creator holding a box giddily explains what they're ...

And yet, it’s North America that currently dominates the global blind box market. Asia-Pacific, led by China and India, is the fastest-growing region, with a 7.8 percent compound annual growth rate.