CRANBERRY TOWNSHIP, Pa.--(BUSINESS WIRE)--The PPG PAINTS™ brand today unveiled its 2017 Color of the Year: Violet Verbena (PPG1169-5), a grayed-off, moody purple with a chameleon-like presence.

On an unusually gray day in Los Angeles this past January, the PPG global color team—a veritable trend-spotting army of 26 stylists who hail from 11 countries—were brainstorming on the brand's color ...