Rising prices are taking a heavy toll on customer loyalty, putting the flexible discounts of points-based programs in the spotlight, experts say.

Top-ranked U.S. loyalty programs for 2025 stand out for easier redemptions, ample award seats, and practical perks that can ...

Imagine you’re booking a flight. For most people, it’s an easy decision: the cheapest fare or the easiest route will be the one to win out. But for many, it’s a different scenario. They’re willing to ...

American Express has announced upcoming changes to Platinum card lounge access, effective Jan. 1, 2027. Cardholders will be limited to six complimentary visits a year at Plaza Premium lounges and six ...

If one cares most about extracting outsized value, AAdvantage is likely the best way to capture this upside. If you are a ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. For years, loyalty programs promised sustained customer ...

Travel loyalty programs are ubiquitous. The Points Guy has 3 million followers – most looking for inspiration and ideas to maximize their travel and credit card rewards. Seeking value is a big ...