Human resources is more capable of collecting data than ever before and with that data, a wide range of decisions and observations can be made. In recent years, HR teams have familiarized themselves ...

Measurement insights are a key part of optimizing your customer experience. At every step in the journey, it is critical that you understand what consumers are doing and how your channels and touch ...

Artificial Intelligence (AI) has made significant progress in recent years, transforming how organizations manage complex data and make decisions. With the vast amount of data available, many ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

Predictive and prescriptive analytics project analysing hotel customer records to identify key satisfaction drivers, build regression models, and generate optimisation strategies for improving guest ...

Representative image (iStock) Today, the exponential growth in data and increasing complexity in consumer behavior render traditional marketing approaches inadequate. Where once hindsight and insight ...