If programmatic media buying were a sport, media agencies would probably say they won their first Olympics medal this year. The vast majority (90%) of programmatic Olympics ad sales on Peacock are ...

The latest report on the programmatic media supply chain commissioned by the ANA makes for a fascinating read (yes really!) and, most importantly, gives advertisers a clear set of recommendations for ...

Led by MMC CEO Stephen Broderick and their head of global client services, Jane Dormer, the session offered critical insights into one of the industry's most complex landscapes. Drawing on findings ...

Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over ...

Performance marketing and programmatic media are vital for measurable results. Many marketers struggle to use them fully. These tools drive actions through data and automation. Programmatic unifies ...

In today’s dynamic digital landscape, brands of all sizes are armed with an unprecedented resource to magnify their impact and effortlessly connect with their desired audiences: programmatic media ...

IAB Europe found that over half of advertisers are using programmatic primarily to access premium inventory at scale, though there are issues around transparency. Its Attitudes To Programmatic ...

One of the big takeaways from today's just-released second edition of the Association of National Advertisers' (ANA) programmatic supply chain report is that, less very well may be more. More ...

NEW YORK, July 3, 2025 /PRNewswire/ -- Assembly, a leading media company part of the Stagwell (NASDAQ: STGW) challenger network, announced today the launch of Assembly Control, a proprietary brand ...

NEW YORK, Nov. 25, 2025 (GLOBE NEWSWIRE) -- Compliant, a leading provider of data integrity signals in digital media, today announced the release of its Agentic AI Suite for Media. This new standard ...