Thomas D. Cook, a professor of sociology, psychology, education, and social policy at Northwestern University, criticizes education researchers’ reluctance to perform randomized experiments. He points ...

A new statistical tool can help researchers get meaningful results when a randomized experiment, considered the gold standard, is not possible. A new statistical tool can help researchers get ...

AUSTIN, Texas – A new statistical tool can help researchers get meaningful results when a randomized experiment, considered the gold standard, is not possible. Randomized experiments split ...

Randomized controlled trials (RCTs; sometimes referred to as A/B tests) are considered the gold standard for evidence in science and medicine. If you took anything away from your Research Methods 101 ...

The number-one job of a marketer is to invest budget wisely to drive sales. That inherently requires accurately measuring the performance of that spending. Yet most advertisers still rely on flawed ...

This course is compulsory on the Executive MSc in Behavioural Science. This course is not available as an outside option to students on other programmes. The course aims to introduce students in an ...