“The biggest headwind Roblox faces is developer adoption,” said Ben Spoont, CEO of Misfits Gaming, an interactive ...

Roblox has massive engagement but limited monetization beyond Robux. The company has been laying down the foundations for an expansive advertising business. Its success will depend on its ability to ...

Roblox has been trying to turn its giant audience into real ad money since it went public in 2021, but the effort keeps ...

Roblox (NYSE: RBLX) is a gaming platform that many investors know well. It has 112 million daily active users (DAUs) and one of the most engaged audiences in digital media. Players don't just log in ...

Roblox (NYSE: RBLX) has gone through its share of highs and lows. After the pandemic's social-distancing period ended, it went through a period of slowing growth and intensifying losses, but recently, ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

The development team behind the social gaming platform “Roblox” has announced a new advertising format designed to incentivize players to watch. So-called Rewarded Video Ads are advertising videos ...

Fans playing Roblox right now may have spotted a message spammed in the chat, getting you to head to Blox.green. But what is ...