Any CEO will tell you that they want a better brand, more social media followers, and increased sales. Beyond that, they tend to depend on their marketing department to figure out the concrete steps ...

A good way to construct an effective marketing plan is to use the SMART outline. SMART is an acronym for Specific, Measurable, Achievable, Realistic and Timely. If you develop your company's goals and ...

We all have areas in our lives we'd like to improve upon, whether that's getting a better job, focusing on healthier habits or completing a college degree. But it can be easy to get thrown off course ...

Any project without clear goals will struggle to reach the finish line. Fortunately, SMART (specific, measurable, achievable, relevant and time-bound) goals can help all project managers create ...

As a professional, in order to grow, you have to set goals to help you move from one point in your career to the next. However, setting goals isn’t always easy. In many cases, you might know what you ...

You need a touch of positive aggression and a realistic company vision to create effective goals and objectives for your employees. The most effective goals motivate your team without discouraging ...

Ever set a goal with the best intentions, only to find yourself losing steam a few weeks in? You’re not alone. I’ve been there too – staring at a half-finished to-do list, wondering where my ...

I was speaking recently with a friend who was relatively new to his job and was confused: He had two major project responsibilities with deadlines approaching, didn't have adequate time to complete ...

Clear goals, objectives and targets will help ensure that measurable progress in your strategic plan. Goals, objectives and targets should be specific, measurable, achievable, relevant and time-bound ...

Opinions expressed by Entrepreneur contributors are their own. Setting goals is essential to living a life with purpose and meaning. They provide direction and focus, help you stay motivated and drive ...

Setting marketing objectives is a crucial step in any successful marketing strategy. These objectives serve as a roadmap for your marketing efforts, providing direction and focus for your team.

In some cases, you might be consulting or advising a client and they’re having trouble determining what their goals are for social media. When you know you’re going to have a goal-setting session or ...