Advertising on Facebook is meant to be like the democratization of online marketing, giving ordinary people the capability to market their own brand without needing big budget teams behind them.

On 12 June 2025, the French data protection authority (CNIL) launched a public consultation on a draft recommendation regarding the use of tracking pixels in emails. This recommendation roughly ...

Websites are ubiquitous, and so are cookies and tracking pixels (a/k/a web beacons). A web browser uses cookies to store login details and preferences; the cookies also track and profile user behavior ...

Every time you open an email, someone may be watching, because hidden within it could lie a tracking pixel—one of the most potent marketing tools today. When you open an email, it quietly pings the ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. When I first wrote about the $1.5 million FTC fine against GoodRx for allegedly mishandling ...

Your inbox might look clean once spam is filtered out, but that doesn't mean it is private. Marketing emails and newsletters include tracking pixels that call back to the sender when their images load ...