The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, user testing is often an afterthought. From card sorting to ...

All of us want a seamless digital experience. Customers expect a sleek and flawless website or app, and businesses want to deliver intuitive design and seamless UI. However, the truth is, if you ...

The ongoing AI boom is transforming the online user experience (UX) at a rapid pace, and the development of automation technology is redefining usability testing. The global AI-enabled testing market ...