Think direct mail (DM) is dead? Inbox overload means decision makers are paying more attention to what comes in the post. Michael King looks at three examples of awesome B2B campaigns demonstrating DM ...

If you’re looking for a way to generate more sales leads and improve your marketing mix, direct mail marketing should be a serious consideration. Although digital marketing initiatives, like ...

How can businesses build lasting recognition in a crowded market? Recurring direct mail marketing is an effective tool to stay top-of-mind with customers. It creates consistent touchpoints and ...