This video shares a highly requested makeup tutorial inspired by Huda’s signature soft glam look. The focus is on smooth skin ...

This video breaks down the NYC 10 makeup look in a clear and easy tutorial. It focuses on skin, definition, and subtle glam ...

Makeup artist Mary Phillips breaks down the secrets behind the beauty look that's beloved by Kendall Jenner and Hailey Bieber.

In many ways, 2016 was the makeup industry's peak. Here, Jenna Rosenstein reflects on 2016's impact on the makeup world.

Kylie Jenner has always been able to upgrade her looks with some of the most unexpected styling and accessory choices. Even ...

Ulta's second ever 'Beauty World' convention is headed for Central Florida this spring. Here's what to know if you're ...

According to pop culture watchers, 2026 is shaping up to be a full-on throwback to 2016 — from beauty looks and kitchen ...

One of the most influential celebrities of the 2010s, Vanessa Hudgens adored a braided crown. That and ombré hair. Here, the ...

Ulta's second ever 'Beauty World' convention is headed for Central Florida this spring. Here's what to know grabbing tickets ...

Amy Madigan wins Best Supporting Actress at 2026 Critics Choice Awards for Weapons, beating Ariana Grande. Her surprised speech about fan love for Gladys goes viral.

Tays Muse gets candid about embracing her creative side and finding her way as a traveling MUA in the latest "Beneath The ...

You don’t have to pick up your phone.” Blumenthal found inspiration from 1920s and 1930s beauty packaging while developing ...