The 2/3 rule is the perfect method for those times you want to feel good about your look without spending half the day in the ...

In many ways, 2016 was the makeup industry's peak. Here, Jenna Rosenstein reflects on 2016's impact on the makeup world.

Dog chewing battery-powered heated glove sparks house fire, video shows US marshals join search for Timothy Busfield on ...

Ulta's second ever 'Beauty World' convention is headed for Central Florida this spring. Here's what to know grabbing tickets ...

Makeup artists are basically magicians. They're able to take someone's natural features and enhance them, but they can also ...

This Video Shows How To Achieve A Smooth Undereye Using Maybelline Powder Demonstrating Step By Step Application Techniques ...

Come awards season, the celebrity make-up artist is inundated with bookings from the likes of Zoë Kravitz, Margaret Qualley, ...

When Aditya Madiraju introduces himself today, he does not hesitate. “Right now, I’m a creator,” he says. “At this point, I ...

Christmas make-up is often imagined as something glamorous and effortless, but lived reality reveals that it must endure central heating, cold pavements, long conversations, emotional moments, and the ...

We may earn commission from links on this page, but we only recommend products we love. Promise. Hooded eyes benefit from strategic placement, with eyeshadow blended slightly above the natural crease ...

Influencer Bretman Rock, born Bretman Rock Sacayanan Laforga, first started his career back in 2014 by making comedic short form videos on the now-shutdown app Vine as well as longer-form beauty ...

Back in 2024, Amy Adams made headlines for revealing how her daughter had makeup rules for her and how she wanted her mom to look more like her, especially without makeup. Lots of moms have worked to ...