Here's what I'd do if I was still boosting posts for my local business, hoping they convert to new local clients. A lot of local business owners are trying all the “standard social media advice” ✔️ Boost posts - which results in more views and likes but not actually new bookings. ✔️ Post consistently—which feels impossible sometimes because it is (this plan just doesn’t work for local business owners who wear all the hats already) ✔️ Pouring time into content that doesn’t seem to move the needle

3.3K views · 1.7K reactions | #ad Support your local community banks, where you’re not just a number… but a friend! #BankLocally | Franklin and Rose | Facebook

18K views · 174 reactions | There are many ways you can enjoy the taste of home with locally grown produce When choosing ingredients to whip up a feast, why not choose local for a fresher alternative? #fromSGtoSG #ChooseSGFreshProduce #EatLocallyGrown #30by30 | Singapore Food Agency (SFA) | Facebook

21K views · 184 reactions | Freshness ✅ Quality ✅ Traceable ✅ Low carbon footprint ✅ Thanks to the shorter distance it takes from farm to table, this is what you get when you choose local produce. Look out for the new SG Fresh Produce Logo during your next grocery trip! #fromSGtoSG #ChooseSGFreshProduce, #EatLocallyGrown #30by30 | Singapore Food Agency (SFA) | Facebook