O2 set to end long-running ‘Be More Dog’ campaign
marketingweek.com
O2 set to end long-running ‘Be More Dog’ campaign
The campaign, which first launched in 2013 and features a cat playfully asking consumers to ‘Be More Dog’, had become a mantra for the mobile network brand. It even trained more than 600 members of…
May 5, 2016
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