Maxim Coffee, thương hiệu cà phê nổi tiếng tại Hàn Quốc, đã tạo nên một trải nghiệm độc đáo tại cửa hàng pop-up của mình. Tại đây, khách hàng có thể tự tay đóng dấu để tạo ra những món quà lưu niệm mang về, biến mỗi sản phẩm trở thành một kỷ vật mang đậm dấu ấn cá nhân. Đây là một ví dụ điển hình cho xu hướng marketing trải nghiệm (immersive branding), khi các thương hiệu không chỉ đơn thuần bán sản phẩm mà còn tạo ra những kỷ niệm đáng nhớ cho khách hàng. Video bởi _my_park_ (Instagram) | Adver
FacebookAdvertising Vietnam
Maxim Coffee, thương hiệu cà phê nổi tiếng tại Hàn Quốc, đã tạo nên một trải nghiệm độc đáo tại cửa hàng pop-up của mình. Tại đây, khách hàng có thể tự tay đóng dấu để tạo ra
Advertising Vietnam. Advertising Vietnam · Original audio. Maxim Coffee, thương hiệu cà phê nổi tiếng tại Hàn Quốc, đã tạo nên một trải nghiệm độc đáo tại cửa hàng pop-up của mình. Tại đây, khách hàng có thể tự tay đóng dấu để tạo ra những món quà lưu niệm mang về, biến ...
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