Nike on Instagram: "If they underestimate, overdeliver. #JustDoIt"

Nike on Instagram: "The 40k Club. Only One Player. The LeBron XXIII ‘Uncharted’ is more than a milestone. It’s about pushing the boundaries of greatness. Arriving in SNKRS in select locations 10.3."

Complex Sneakers on Instagram: "Up close with the Nike LeBron 23 "Uncharted" dropping on 9/25 in China and 10/3 globally for $210 USD 👑"

Nike on Instagram: "Introducing NikeSKIMS. Designed to sculpt. Engineered to perform. A new brand for those who refuse to compromise. Arrives September 26 at 7am PT at nike.com, skims.com, and select Nike and SKIMS retail locations."

Marketing Mentor on Instagram: "@Nike has unveiled a bold new tagline — ‘Why Do It?’ — replacing its iconic ‘Just Do It’ after four decades.  The fresh line moves beyond action to highlight purpose and intention. Designed for today’s youth, it urges young athletes to pause and think about the reason behind their journey. Because true greatness isn’t handed over — it’s defined by the choices you make with every step forward."